Step 1: Find a stock photo on iStockPhoto.com.
Step 2: Make your own version of that photo and post it to StockingIsTheNewPlanking.com
Follow that simple two-step process and you’ve joined the latest participatory photo meme: Stocking.
Here’s an example that I thought was particularly funny from the site.
Meme-tracking is one of my favorite past times. I love seeing what the collective global consciousness can produce, and am always amazed when people willingly spend their precious time to submit user-generated content in the spirit of crowdsourced entertainment. Think of the effort marketers put in to trying to get people to do things like upload a photo of themselves with a product, or submit a comment. And then think about how all it takes for the guy above to upload his photo is a simple concept and social proof that other people are doing it.
Some co-workers and I were rattling off all the crazy photo memes that have come and gone recently: planking, owling, horse maning, leisure dives… and thankfully there’s a good post here with pictures and descriptions of all these photo memes and more.